For nearly two years, I’ve been a core part of NCCER’s social media success, serving as the organization’s social media subject matter expert. I led organic content strategy that generated over 1 million views and impressions, proving that strong storytelling and consistency can drive real results without

paid spend.
 

On the paid side, I managed and optimized campaigns that delivered 10+ million impressions, significantly expanding reach and brand visibility. From strategy to execution, I helped define NCCER’s voice, approach and long-term social media direction.